Monday 10 November 2014

How Women and Men are Represented in modern Magazines

In class, we looked over two magazines Cosmopolitan and Men's Health. These two magazines contrasted heavily. 
On the cover of Men's Health, would could instantly assume it targeted a very 'butch' and 'manly' audience which its use of bold fonts and colours such as black, red and blue. The front cover of Men's Health also tends to have the picture of their cover model in black and white- the issue we studied was not an exception.  The cover lines cover the two biggest things in their ideal readers life - women and health. The magazine featured work out tips, nutrition ideas and pick up lines to use on a supermodel *rolls eyes*.



Cosmopolitans december issue's front cover model was Taylor Swift. Laying these two magazines next to each other showed their immediate aesthetic differences. Compared to the example of Men's Health, Cosmo was bright and girly with it's purple and blue theme and  articles on the subjects of what presents to get friends for christmas, how to gain body confidence over the yule tide period, fashion advice and an article about sex which comes with every issue of the mag. Taylor Swift has been in the news for her recent views on Feminism and an article inside described her views. With this feminist theme, a separate journalist wrote an article entitled 'WOMAN HATING=NOT COOL' talking about the real ideas of feminism, not what modern society has exaggerated it to be which I thought made the magazine more grounded, talking about real work problems instead of what salad dressing to use. The articles are below. 






Tuesday 4 November 2014